Speaking up systems

Developing a Coaching Brand

A powerful coaching brand is more than a logo – it’s your professional identity, reputation, and promise of value.

This course guides you through defining your niche, message, and market positioning as a credible, trusted coach. Learn how to articulate your expertise and build a brand that attracts the right clients and partnerships.

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Online course

Duration: 2 hours

You’ll have 6 months to complete this module after payment, so you can learn at your own pace.

Topics Covered

  • Crafting your personal coaching brand narrative.
  • Defining your niche and target market.
  • Building a professional online presence.
  • Communicating your value through storytelling.
  • Creating brand consistency across platforms.

What are the Benefits?

  • Includes brand workbook and strategy templates.
  • Expert guidance from personal branding and marketing specialists.
  • Practical, actionable steps for building brand authority.

Who is this Module Course For?

Independent coaches, consultants, and facilitators aiming to grow visibility, credibility, and market differentiation.

ilm approved centre International Coaching Federation logo EMCC Global logo ISO 9001 certified ELCAS Approved Learning Provider ID: 13353

The Facilitator

Gwyn Thomas

Gwyn Thomas FCIPD, CMgr, ChMC, FCMI – Global

Executive Coach, Supervisor and Assessor

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